Google AdSense Approval Update

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Fatimo Azeez

New member
Getting approved by Google AdSense today is not as easy as it used to be.

And many bloggers are frustrated because of it.

You’ll see people writing 20 posts, applying for AdSense with confidence…

Then boom.

“Low value content.”
“Site not ready.”
“Policy violation.”

And immediately they start thinking blogging is dead.

But the truth?

Blogging is not dead.

Google just changed the game.

And many people are still using old methods in a new era.

That’s the real problem.

Years ago, you could create a simple blog, write random articles, apply for AdSense, and sometimes get approved easily.

But now?

Google is smarter.

Much smarter.

Especially with AI flooding the internet with thousands of low-quality articles every day.

Google now cares more about:

Quality.
Originality.
Trust.
User experience.
Real value.

That’s what changed.

And honestly?

I understand why.

Because many blogs today look empty.

No clear structure.
No useful information.
No originality.
Just AI-generated content copied everywhere.

Google can detect that.

This is why many people are struggling now.

The old “publish anything and apply” strategy is dying.

And another mistake many bloggers make is applying too early.

Very early.

A fresh domain with 10 weak posts and no real authority…

Then they expect approval immediately.

That’s risky now.

Google wants blogs that look real and useful.

Not rushed projects made only for ads.

That mindset matters.

And let me tell you something practical…

Content alone is no longer enough.

Your whole blog matters now.

Your About page matters.

Your Contact page matters.

Your Privacy Policy matters.

Your blog design matters.

Your loading speed matters.

Your niche focus matters.

Everything matters.

And here’s another thing many people ignore:

Topical authority.

If your blog talks about blogging today…

Then football tomorrow…

Then celebrity gist next week…

That weakens trust.

Google prefers focused blogs now.

Blogs with direction.

Blogs that clearly understand their niche.

So what’s the new strategy now?

Simple.

Build your blog like a real business.

Not like a quick-money machine.

Create useful content.

Solve real problems.

Write articles people actually search for.

Focus on SEO properly.

Use low competition keywords.

Build traffic gradually.

Improve your user experience.

And most importantly…

Don’t depend only on AI to think for you.

AI is a tool.

Not the strategy.

Edit deeply.

Add experience.

Add human understanding.

That’s what separates strong blogs from weak ones now.

And honestly?

I believe this new AdSense era is actually good for serious bloggers.

Because lazy blogging is becoming harder.

And smart blogging is becoming more valuable.

So if your AdSense application got rejected…

Don’t panic.

Don’t quit.

Improve the blog.

Strengthen the content.

Fix the weak areas.

Then apply again strategically.

Because the blogs that survive this new era…

Will be the blogs built with real value.
 
Unpopular opinion: waiting to have 30+ articles before applying for AdSense is outdated advice. I've seen sites get approved with far less, if the structure and niche focus are right
 
This Post is for those in Arbitrage blogging or planning to become one. Especially those fighting to get Adsense approval.

if you are planning to enter Arbitrage blogging later, it will also be of a great help.

It took me over three months to write this post. Not because I lacked words but because I wanted every single line to carry a solution .

So, don’t read if you can’t read to the end.

Most people are not getting AdSense approval because their websites have plenty of articles but little value.

I know you may not agree with me, especially if you already have twenty, thirty or even fifty articles on your website, but the number of articles you have does not automatically make your website valuable.

You can publish fifty articles and still get rejected for low value content, while another person with fewer articles gets approved.

It is not always about how much you have written, but what your writing is doing for the person reading it.

Most people in Arbitrage Blogging buy a focus so much on earning and forget to offer value. They focus on the keywords that would pay them more and forget the keywords that would help users more.

Adsense is looking for value, not your earning strategy and while it matters, you must put value first while your strategy follows.

You see keywords like:

Fully Funded Scholarships in Canada

Jobs in Canada With Visa Sponsorship

Best Loans for Bad Credit

Best Insurance Companies in the United States

Government Grants for International Students

There is nothing wrong with these topics. They are profitable keywords and they can bring traffic.

But when your website contains only this type of content, you may have a problem.

Why? Because Thousands of websites are already publishing the same scholarship, job, loan and insurance articles. They are mentioning the same opportunities, the same requirements and almost the same application processes.

So, when Google visits your website, what exactly makes your own content different?

You may change the introduction, increase the number of words and use another featured image, but if the information is still the same thing people can find on hundreds of other websites, you have not created much value.

This is where many people are getting AdSense approval wrong.

When you are preparing a website for AdSense approval, you may need to calm down on your main Arbitrage keywords and focus more on content that teaches people something.

I am not saying you should leave your niche.

I am not saying a scholarship website should start writing about football or entertainment.

I am saying you should stop focusing only on announcing opportunities and start teaching your readers how to benefit from those opportunities.

If your website is about scholarships, do not fill the entire website with articles like Fully Funded Scholarships in Canada, Fully Funded Scholarships in the UK and Fully Funded Scholarships in Australia.

Write more teaching content.

Teach people how to write a scholarship essay.

Teach them how to prepare a statement of purpose.

Teach them how to get a recommendation letter.

Teach them how to apply for scholarships without making mistakes.

Teach them how to prepare for a scholarship interview.

Teach them how to organise their documents.

Teach them how to identify fake scholarship websites.

Teach them how to contact a university.

Teach them how to explain a study gap.

This type of content gives your website real value because you are no longer only telling people that an opportunity exists. You are teaching them what to do with the opportunity. You are not focusing on promoting a particular opportunity, you are focusing on teaching about such opportunities.
 
Fatimo Azeez said:
This Post is for those in Arbitrage blogging or planning to become one. Especially those fighting to get Adsense approval.

if you are planning to enter Arbitrage blogging later, it will also be of a great help.

It took me over three months to write this post. Not because I lacked words but because I wanted every single line to carry a solution .

So, don’t read if you can’t read to the end.

Most people are not getting AdSense approval because their websites have plenty of articles but little value.

I know you may not agree with me, especially if you already have twenty, thirty or even fifty articles on your website, but the number of articles you have does not automatically make your website valuable.

You can publish fifty articles and still get rejected for low value content, while another person with fewer articles gets approved.

It is not always about how much you have written, but what your writing is doing for the person reading it.

Most people in Arbitrage Blogging buy a focus so much on earning and forget to offer value. They focus on the keywords that would pay them more and forget the keywords that would help users more.

Adsense is looking for value, not your earning strategy and while it matters, you must put value first while your strategy follows.

You see keywords like:

Fully Funded Scholarships in Canada

Jobs in Canada With Visa Sponsorship

Best Loans for Bad Credit

Best Insurance Companies in the United States

Government Grants for International Students

There is nothing wrong with these topics. They are profitable keywords and they can bring traffic.

But when your website contains only this type of content, you may have a problem.

Why? Because Thousands of websites are already publishing the same scholarship, job, loan and insurance articles. They are mentioning the same opportunities, the same requirements and almost the same application processes.

So, when Google visits your website, what exactly makes your own content different?

You may change the introduction, increase the number of words and use another featured image, but if the information is still the same thing people can find on hundreds of other websites, you have not created much value.

This is where many people are getting AdSense approval wrong.

When you are preparing a website for AdSense approval, you may need to calm down on your main Arbitrage keywords and focus more on content that teaches people something.

I am not saying you should leave your niche.

I am not saying a scholarship website should start writing about football or entertainment.

I am saying you should stop focusing only on announcing opportunities and start teaching your readers how to benefit from those opportunities.

If your website is about scholarships, do not fill the entire website with articles like Fully Funded Scholarships in Canada, Fully Funded Scholarships in the UK and Fully Funded Scholarships in Australia.

Write more teaching content.

Teach people how to write a scholarship essay.

Teach them how to prepare a statement of purpose.

Teach them how to get a recommendation letter.

Teach them how to apply for scholarships without making mistakes.

Teach them how to prepare for a scholarship interview.

Teach them how to organise their documents.

Teach them how to identify fake scholarship websites.

Teach them how to contact a university.

Teach them how to explain a study gap.

This type of content gives your website real value because you are no longer only telling people that an opportunity exists. You are teaching them what to do with the opportunity. You are not focusing on promoting a particular opportunity, you are focusing on teaching about such opportunities.
Click to expand...

The same thing applies to a job website.

Do not publish only Jobs in Canada With Visa Sponsorship and Caregiver Jobs in the United Kingdom.

Teach people how to write a Canadian style curriculum vitae.

Teach them how to write a good cover letter.

Teach them how to prepare for an online interview.

Teach them how to identify fake job offers.

Teach them how to contact an employer professionally.

Teach them how to improve their LinkedIn profile.

Teach them how to follow up after submitting an application.

The job opportunity may attract the person to your website, but the teaching content is what makes the website useful.

This also applies to finance content.

Do not publish only the Best Emergency Loans for Bad Credit or the Best Personal Loans in the United States.

Teach people how to calculate loan interest.

Teach them how to compare two loan offers.

Teach them how to know if they can afford a loan.

Teach them how to create a repayment plan.

Teach them how late payments can affect them.

Teach them how to identify fake loan applications.

You must understand that a website should not only show people what is available. It should also teach them how things work.

That is the type of content that can help you build authority around your niche.

Some people believe low value content means copied content alone.

That is not true.

You can write an article yourself and the article can still have little value.

You can write two thousand words without properly answering the question in your title.

You can keep repeating the same point in different paragraphs and believe that the article is detailed because it is long.

Content value is not measured by the number of words alone.

If your title is How to Write a Scholarship Essay, the reader should finish the article knowing how to write one.

Do not spend the entire article announcing a scholarship opportunity.

Show the person how to find one, how to apply for one and how to prepare for it.

Explain what should be avoided.

Show how the essay should be arranged.

Mention common mistakes.

Give a simple example where necessary.

By the time the person finishes reading, the person should have learnt something useful.

That is value.
 
Fatimo Azeez said:
The same thing applies to a job website.

Do not publish only Jobs in Canada With Visa Sponsorship and Caregiver Jobs in the United Kingdom.

Teach people how to write a Canadian style curriculum vitae.

Teach them how to write a good cover letter.

Teach them how to prepare for an online interview.

Teach them how to identify fake job offers.

Teach them how to contact an employer professionally.

Teach them how to improve their LinkedIn profile.

Teach them how to follow up after submitting an application.

The job opportunity may attract the person to your website, but the teaching content is what makes the website useful.

This also applies to finance content.

Do not publish only the Best Emergency Loans for Bad Credit or the Best Personal Loans in the United States.

Teach people how to calculate loan interest.

Teach them how to compare two loan offers.

Teach them how to know if they can afford a loan.

Teach them how to create a repayment plan.

Teach them how late payments can affect them.

Teach them how to identify fake loan applications.

You must understand that a website should not only show people what is available. It should also teach them how things work.

That is the type of content that can help you build authority around your niche.

Some people believe low value content means copied content alone.

That is not true.

You can write an article yourself and the article can still have little value.

You can write two thousand words without properly answering the question in your title.

You can keep repeating the same point in different paragraphs and believe that the article is detailed because it is long.

Content value is not measured by the number of words alone.

If your title is How to Write a Scholarship Essay, the reader should finish the article knowing how to write one.

Do not spend the entire article announcing a scholarship opportunity.

Show the person how to find one, how to apply for one and how to prepare for it.

Explain what should be avoided.

Show how the essay should be arranged.

Mention common mistakes.

Give a simple example where necessary.

By the time the person finishes reading, the person should have learnt something useful.

That is value.
Click to expand...
Another mistake people make is using artificial intelligence to produce many articles without properly checking them.

I’ve reviewed two of my students websites and noticed that most of their blog posts still contains the part where ChatGPT was telling them something like “This is a fully SEO optimized content for your scholarship Niche” Lol.

They didn’t remove that part, they copied and pasted and then published without checking through.

AI can help you write, but AI should not remove your own thinking.

You cannot generate thirty articles, copy everything, publish them and believe you have built a strong website because the articles are long.

Read every article.

Remove repeated sentences.

Correct wrong information.

Add your own explanation.

Make the content easier to understand.

Check every scholarship, job, loan or opportunity before publishing it.

Do not allow AI to create fake information for you.

It is your website, not the AI’s website.

You are the person responsible for everything published there.

You should also stop publishing different articles that are saying almost the same thing.

You can publish Fully Funded Scholarships in Canada today, Best Scholarships in Canada tomorrow and Top Canadian Scholarships for International Students the next day.

They may look like three different keywords, but if all the articles contain the same scholarships and the same information, you are simply repeating yourself.

Having many pages does not mean you have much value.

Sometimes, one complete article is better than five articles that are saying the same thing.

Your website must also look like a real and complete website. Let your Website be an informational platform where people rush to whenever they want to understand something.

You need a proper About Us page that explains what the website is about.

You need a working Contact Us page.

You need a Privacy Policy page.

You need a Disclaimer, especially if you are writing about scholarships, jobs, loans, grants and opportunities that do not belong to you.

Your menu should work.

Your categories should not be empty.

Your website should be easy to use on a phone.

Remove sample pages, broken links, unfinished articles and everything that makes the website look abandoned.

Do not apply for AdSense when the website still looks like you are testing it.

And when you get rejected, do not rush back to submit the same website the following day.

Changing your theme is not always an improvement.

Publishing one additional article is not always an improvement.

You need to make changes that increase the value of the website.

Improve your weak articles.

Remove repeated content.

Publish more teaching content.

Correct your website structure.

Make the website useful before you apply again.

There is no special theme that guarantees AdSense approval.

There is no plugin that guarantees approval.

There is no fixed number of articles that guarantees approval.

Your website can have all the pages people recommend and still get rejected if the main content is weak.

Before applying, ask yourself:

If AdSense did not exist, would people still have a reason to visit my website?

If the only reason your website exists is to attract traffic and earn, you may struggle to get approval.

But if people can visit the website, learn something, solve a problem and make a better decision, then you are building value.

You can still write your Fully Funded Scholarships in Canada articles.

You can still write about visa sponsorship jobs, loans, insurance and grants.

But when you are preparing for AdSense approval, calm down on those keywords and focus more on teaching people.

Do not only tell people where the opportunity is.

Teach them how to prepare for it.

Do not only tell them that a loan is available.

Teach them how to understand the loan.

Do not only tell them that a company is hiring.

Teach them how to become a better applicant.

Sometimes, what is stopping your AdSense approval is not the lack of content.

You already have the content.

What you lack is the content that gives your website a reason to exist.

Publish content that teaches.

Publish content that answers questions.

Publish content that solves problems.

Build the value first, and then apply for AdSense. And if you are able to read to this point, share so others can read and learn.

— Wisdom Buchi
 
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